Speakers

Chief Coach
The Placement Club
Top Echelon Product Manager and Super Geek
Top Echelon Software
Director of Sales and Operations
Recruiters Websites
Vice President of Product
Foxhire
VP of Sales - USA
SourceWhale

Agenda

Wednesday May 1, 2024
9:00 - 10:00 AM
Our software is full of power tools that will make you be more efficient. Very often, these features elude users because we all just start using the software to get things moving as quickly as possible. It's also tricky for us as software folks to draw attention to so many features in the interface in a non-obtrusive way! We're working on that, but Todd will make sure you know about the "top 10" that will definitely speed up your day!
10:00 - 10:15 AM
Break
10:15 - 11:45 AM
11:45 AM - 1:15 PM
Lunch (on your own)
1:15 - 2:30 PM
2:30 - 2:45 PM
Break
2:45 - 4:00 PM
5:30 - 6:30 PM
  • Warm up to meeting your fellow Top Echelon partners with a few drinks before you head out to find dinner.
  • Drinks provided by Top Echelon, conversation and networking provided by you and your TE Partners.
  • Enjoy one of the sponsor signature drinks: Foxhire-Orange Crush , Recruiters Websites Blood Orange Margarita, SourceWhale Mermaid Water.
  • Cheese, fruit, and vegetables will be served as a light fare.
Thursday May 2, 2024
7:30 – 8:30 AM
The All American
  • BREAKFAST ENTREES: Scrambled Eggs, Smoked Bacon, cured Sausage Links
  • BREAKFAST SIDES:  Breakfast Potatoes, Baker’s Selection of Freshly Baked Pastries, Individual Plain and Flavored Yogurts, House blended yogurts, Fresh Cut Fruit
  • DRINKS: Coffee, Tea, Orange Juice
8:30 - 9:00 AM
Top Echelon President/CEO Mark Demaree welcomes you to Chicago for the return to the Top Echelon Fall Conferences where networking is done at its finest. Mark will give an review of what has happened over the last two years with the company, the software and what changes we have to look forward to; all for the best interest of you. Drea Codispoti, Network Director will then guide you through the Convention Events and help everyone understand how to maximize their networking efforts at the convention.
9:00 - 10:15 AM
Client Development and Game Theory by Scott Love
  • Understanding game theory
  • How game theory applies to client development
  • Understanding human nature.
    • They do what is in their best interests.
    • They are predictable and consistent.
  • You are in sales, learn how to sell
  • Be creative in your approach
  • The model of client development: More, Better, All
  • The Five Paths of Getting Business
  • Points of distinction and how to identify it
  • Your one page marketing document
  • The benefit of the benefit.
    • What is it? So what?
    • The emotional context of how your service benefits your prospects on a personal level.
  • Your plan of action
  • How to sell your services
  • The implication quadrant
  • Five client development ideas
10:15 - 10:30 AM
Break
10:30 - 11:30 AM
The purpose of the Lightning Rounds is to connect as many of the attendees together as possible and discuss a few key topics. In this legendary Networking session, you will meet upwards of 20 other recruiters and share ideas prompted by thoughtfully constructed questions. 
View the Discussion Topics Here
11:30 - 11:45 AM
Break
The purpose of the Lightning Rounds is to connect as many of the attendees together as possible and discuss a few key topics. In this legendary Networking session, you will meet upwards of 20 other recruiters and share ideas prompted by thoughtfully constructed questions.
11:45 AM - 12:30 PM
12:30 - 1:30 PM
The Executive
  • Lunch Entree's : Chicken Piccata with Gremolata, Seared Salmon Fillet with Roasted Red pepper vinegrette
  • Sides:  Salad, yukon gold mashed potatoes, sautéed green beans and mushrooms, rolls and butter
1:30 - 2:30 PM
Discussion Group objectives are clear: to share ideas, solve problems, and strengthen your businesses. Through collaborative and sharing of experiences and insights, we aim to uncover innovative solutions and strategies for success. Active participation is key to maximizing the value of these sessions. Work together to overcome obstacles, drive growth, and ensure the continued success of our recruiting businesses.
2:30 - 2:45 PM
Break
2:45 - 3:30 PM
The recruiting industry is all about seizing the next great opportunity for a placement. With the demands of the staffing industry evolving and clients needing candidates quicker, recruiters need to offer their clients flexible and successful solutions all while closing the deal. Learn all about how contract placements can be incredibly profitable for you and your clients and deliver results, fast. 
John will discuss these successful strategies to use to combat a competitive market: 
  • A deficit workforce and talent shortage resulting in more contract opportunities
  • Marketing tactics to grow your contract candidate pool
  • Client selling strategies; how to overcome objections and close the deal
3:30 - 3:45 PM
Break
3:45 - 5:00 PM
 
Rainmaking in a Niche
  • Understanding niche development
  • Industry
    • Function, level
    • Geographic region
  • Two key concepts critical to niche development:
    • Synergy: Multiple results from one unit of time in the short term
    • Leverage: Continuing opportunities over the long term resulting from yourone unit of time
  • Examples of a bad niche
  • Examples of a good niche
    • How you can niche based on your focus area
    • How you can niche based on your point of distinction
  • The goal of every rainmaker: visibility and trust
  • Strategic Alliances
  • Trade Associations
  • Networks of cohorts
  • Tactical action steps that you can do today
5:00 - 5:45 PM
Personal Time
5:45 - 8:00 PM
The Floridian Grill
  • Dinner Entree's : Grilled Ribeye Steaks, Grilled Chicken Breast, Grilled Mahi Mahi Fillets
  • Sides:  Salad, Coconut Ruce, Rolls and Butter, Cheese Tortellini
  • Deserts:  Assorted Cakes and Pastries
  • Enjoy one of the sponsor signature drinks: Foxhire-Orange Crush , Recruiters Websites Blood Orange Margarita, SourceWhale Mermaid Water.
Friday May 3, 2024
7:30 - 8:30 AM
The All American
  • BREAKFAST ENTREES: Scrambled Eggs, Applewood Smoked Bacon
  • BREAKFAST SIDES:  Hash Browns, Hot Kettle Oats, Cereals, Pastries, Muffins, Biscuits
  • DRINKS  Coffee, Tea, Orange Juice
8:30 - 9:45 AM
9:45 - 10:00 AM
Break
10:00 - 10:45 AM
In this session, we tackle the challenge of low meeting bookings, offering solutions derived from an analysis of over 21 million interactions across our platform. Over the last six months, clients using our MMQQ strategy – a blend of multi-channel, multi-touch, with a focus on quality and quantity – have successfully scheduled over 50,000 meetings. We will reveal how to optimize meeting bookings using data-driven insights on the most effective channels. Learn actionable strategies to enhance engagement through email, LinkedIn, and phone calls. We'll demonstrate how personalization can double your conversion rates, and delve into what tactics are currently yielding results (or not) for our clients in business development and headhunting. This session is designed to provide practical, proven solutions to boost your meeting success.
10:45 - 11:00 AM
BREAK
11:00 AM - 12:00 PM
Hear and See first hand Top Echelon Network Partners share their stories of success from meeting at a Top Echelon Event. These members will share their formula and actions how they made a connection at a Top Echelon Event and turned it into a successful split placement partnership. Panel Members include: Ann Boland / Christina Boudreaux
12:00 PM
Closing Ceremony

Check back for updates to the agenda!

Reservations

The Tradewinds is Sold Out!
Book Your Room for the event at Sirata Beach Resort